Roll it Rite is an eco-friendly, green product for kitchen and bath.

Looking for green products for your household? Watch our video.

In addition to saving you money by lowering the amount you spend on paper towels and toilet paper, and keeping you from having to deal with kitchen and bathroom messes created by kids and pets, using Roll it Rite is a green product that helps you save the environment.

How does Roll it Rite help save the environment? Roll it Rite is natural, made from midwestern-grown soybeans processed into a material called BioFlex Foam Hybrid ™ made from polyols. And when you use less toilet paper and paper towels, fewer trees have to be cut down and less waste goes back into landfills.

Roll it Rite also reduces environmental impact because it is reusable—when you use up all the paper on one roll, you just slide the new roll over previously applied Roll it Rite.

One study showed that the average person uses 50 pounds of toilet paper per year. Here’s what it takes to make 100 pounds of toilet paper, enough for a two-person household.

• • 1 average size tree
• • 32,000 gallons of water
• • 14 watts hours of electricity

Using less toilet paper will help reduce your carbon footprint by decreasing waste in landfills that results in the production of the deadly gas, methane.